Head of Transportation/Mobility & Host of "Are We There Yet?" video podcast series
Grant Harrell
Asking the most exciting, innovative, cutting-edge companies in transportation/mobility the “Are We There Yet?” question is a lot of fun, and the focus of Grant Harrell's top video podcast series! And, it’s not a bad question as so much is truly happening in this space today. What used to be trains, planes, and automobiles is now robots, drones, and spaceships, and Grant is curious about how soon we are all going to see these technologies in action, at scale. Very few of us enjoy a car that drives itself, have dinner delivered via drone, or have taken a vacation to space, but these amazing technologies and applications, as Grant discovers within his "Are We There Yet?" podcast series, are here, or as he likes to say, "we're there"! Grant also serves as the Head of Transportation/Mobility for MarketScale, one of the fastest-growing, most-successful, fun b2b media companies in the industry! MarketScale works behind the scenes for many of the top brands today, building their brand, engaging their communities, and telling their incredible stories! Within Grant's leadership of MarketScale's Transportation/Mobility division, he enjoys working with top companies within automotive to aviation, micro-mobility to marine, drones to space exploration, and everyone in between. And, Grant encourages you to reach out to him directly and set up a meeting, because as he says, "whats the point of all of this transportation/mobility technology development if we aren't headed somewhere fun to meet someone interesting"!
Infrastructure and trust gaps block transformative mobility technologies from scale
Harrell argues that emerging mobility technologies—electric vehicles, autonomous systems, air taxis, and connected ecosystems—are advancing rapidly, but their real-world adoption is constrained by unsexy infrastructure problems and consumer trust deficits. He contends that solving these operational and transparency bottlenecks, not technological innovation alone, is the critical path to mass adoption.
80%
of ocean unexplored yet mapped less than moon
“Reliable EV charging solutions are critical for success overcoming barriers to mass EV adoption.”
CES 2024: EV Charging Solutions That Address Pain Points are ABB E-Mobility's Mission
Emerging mobility tech readiness across sectors (CES 2024)
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450 miles
zero-emission range for Kenworth T680 fuel cell truck
Enterprises must prioritize radical transparency about data usage to regain consumer trust in regulated landscape.
CES 2024: Transparency is at the Forefront of Consumers' Trust Concerns in Enterprise Companies
The flying car can switch between road and flight mode with just one switch.
CES 2024: The Stunning Flying Car Offering a Glimpse Into Innovative Transportation
“Vehicles are evolving into personalized digital ecosystems where every interaction becomes engagement opportunity.”
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Software & Technology
CES 2024: Allegro MicroSystems Has The Right Sensors For Modern Electric Vehicle Technology
How can the latest innovations in electric vehicle technology contribute to extending their driving range, an issue at the forefront of the industry? Senior Director at Allegro MicroSystems, Ram Sathappan, shed some light on the company’s breakthroughs in magnetic sensors and power ICs, while discussing the significant role of energy conversion efficiency in electric…
CES 2024: EV Charging Solutions That Address Pain Points are ABB E-Mobility’s Mission
To overcome barriers and make electric vehicles the majority mode of transportation, everyone knows that reliable EV charging solutions are critical for success. The word out of CES 2024 is, challenge accepted. ABB E-mobility is making significant strides in the EV charging sector, as showcased at CES 2024. They have announced a strategic R&D…
CES 2024: Urban Air Mobility Gets Closer to Reality with Supernal’s New eVTOL Concept
Is urban air mobility finally ready to take flight? The eVTOL (electric vertical take-off and landing) movement has, of yet, landed as fast as some predicted, but news out of CES 2024 makes it clear that it’s coming. Supernal, Hyundai Motor Group’s air taxi division, unveiled its second eVTOL concept at CES 2024, showcasing…
CES 2024: Caterpillar Explores Energy Transition in Construction Equipment
How prepared is the construction and mining industry for the energy transition? Richard Sambrook, the GM for services and commercial development at Caterpillar, Inc., discussed their readiness for the energy transition at CES 2024 and called attention to the availability of fully electric machines in production today. At the show, Sambrook stated there are…
CES 2024: Autonomous Racing Vehicles are Set to Redefine and Improve Transportation
Autonomous racing technology is advancing, so what real-world applications can this have? Paul Mitchell, the President of Indy Autonomous Challenge, discussed his company’s mission at CES 2024 and highlighted the significance of this technology in improving highway safety and transportation. Discussing the company’s IAC AV-24 model at CES 2024, he further talked about the…
CES 2024: The Stunning Flying Car Offering a Glimpse Into Innovative Transportation
Can flying cars become a practical reality for everyday use? Mingquan Qiu, the Chief Technology Officer at XPENG AEROHT in Guangzhou, China, shared several insights on the company’s innovative flying car technology at CES 2024. Qiu emphasized, “The flying car can switch between road and flight mode with just one switch, making it incredibly…
CES 2024: Transparency is at the Forefront of Consumers’ Trust Concerns in Enterprise Companies
How can enterprises build trust with consumers in an age where data privacy and transparency are paramount? At CES 2024, Cindy Warner, the founder and CEO of 360ofme, a company focused on bridging the trust gap between enterprises and consumers, emphasized the importance of transparency in building trust with consumers and navigating the regulatory…
CES 2024: Kenworth’s Integration With Toyota Makes T680 a Vehicle of the Future
Is the Kenworth T680 Fuel Cell electric vehicle the future of sustainable transportation? At CES 2024, Sarah Abernathy, Kenworth’s powertrain marketing manager, discussed their partnership with Toyota and the integration of the automaker’s gen two fuel cell stack into the T680 cab and shaft. She highlighted the impressive features of this vehicle, such as…
John Deere Goes All-In on Automation in Agriculture at CES 2024
There was reason for excitement in the area of automation in agriculture, as John Deere proved at the Consumer Technology Association’s largest tech event, spotlighting innovation. At CES 2024, John Deere showcased its innovative technology in agriculture, featuring an automated cotton-picking system and the Dozer 360 for road grading, designed to enhance efficiency and…
HUVR | Virtual Access to Mobile Locations and Virtual Events Around the World, Without Physically Being There, Are We There Yet?
In an era of constant digital connection, can virtual access provide opportunities where a physical presence isn’t attainable? The march towards an increasingly digital world creates the capacity to exist in multiple locations simultaneously through virtual platform technology. From learning services to trade shows, industries are finding innovative ways to incorporate these new capabilities. One…
Flying Over Water: Exploring eFoil Technology with Lift Foils’ CEO, Nick Leason
With technological advancements permeating every corner of business and leisure, even the domain of extreme sports is part of that equation. Surfing, a popular water sport, is evolving to provide a unique, adrenaline-pumping experience – the eFoil. eFoils, or electric hydrofoil surfboards, are turning heads in the industry and beyond. Lift Foils, a brand dominating…
Paving the Way for Mass EV Adoption: Fusing the Bicycle and Motorcycle to Create a User-Friendly Experience
Back in 1418, Italian Engineer, Giovanni Fontana, created what’s believed to be the first bicycle. More than four hundred years later, Gottlieb Daimler and Wilhelm Maybach built the first gas-powered motorcycle in 1885. Centuries later, bicycles have become electrical vehicles (EVs). This may be the natural progression of technology as e-bikes and electric scooters rise…
Submarine Experiences for EVERYONE, Are We There Yet?
According to a study by National Geographic, more than 80% of the ocean has never been mapped, explored, or even seen by humans! Compare this with how in fact we’ve explored a greater percentage of the moon! Many people are now seeing the light, or perhaps more accurately, going away from the light and underwater,…
Energy
Future Cars Set to Transform Beyond Mere Transport into Dynamic Interactive Spaces, Thanks to Emerging Tech
Vehicles are evolving into personalized digital ecosystems where every interaction becomes an opportunity for engagement
CES 2024: Allegro MicroSystems Has The Right Sensors For Modern Electric Vehicle Technology
Advanced current sensors and power management solutions are proving critical to solving the EV industry's range anxiety challenge
Transportation
CES 2024: EV Charging Solutions That Address Pain Points are ABB E-Mobility’s Mission
A Swiss industrial powerhouse tackles the infrastructure gaps holding back mass EV adoption with next-generation charging technology
CES 2024: Autonomous Racing Vehicles are Set to Redefine and Improve Transportation
Self-driving race cars are becoming testbeds for safer commercial vehicles on everyday roads
CES 2024: The Stunning Flying Car Offering a Glimpse Into Innovative Transportation
A Chinese automaker's dual-mode vehicle aims to transform personal transportation by seamlessly shifting between ground and aerial travel
Phantom Auto | Remote Operation for Logistics Vehicles, Are We There Yet?
The logistics industry is discovering that remote-controlled vehicles solve real operational challenges today, not just in theory tomorrow
Instant Delivery Technology Unleashed: Ben James Reveals Game-Changing Logistics on ‘Are We There Yet?’
Speed-obsessed consumers are pushing logistics companies to rethink delivery timelines and technology infrastructure
Inforum MobilityNext | 19TH Automotive Breakfast
Industry leaders gathered in Detroit to examine how mobility is reshaping the future of automotive
Are We There Yet? | The Battery Show & Electric and Hybrid Vehicle Technology Expo 2023
Industry leaders gather as battery demand surges 80 percent, reshaping the future of electric and hybrid transportation
ICOM America | EAA AirVenture 2023, Are We There Yet?
Record-breaking aviation enthusiasts converged on the iconic airshow to connect with cutting-edge communication technology across multiple industries
Airbus | EAA AirVenture 2023, Are We There Yet?
The aerospace giant's latest sustainable aviation push reveals how carbon fiber technology and efficient engines are reshaping commercial flight
Professional AV
CES 2024: Urban Air Mobility Gets Closer to Reality with Supernal’s New eVTOL Concept
The race to commercialize air taxis accelerates as a major automaker's division reveals what could be flying passengers across cities within four years
CES 2024: Kenworth’s Integration With Toyota Makes T680 a Vehicle of the Future
Heavy-duty trucking gets a zero-emission overhaul as two automotive giants combine fuel cell innovation for 450-mile range capability
Lime Media | Emotional Brand Experiences Through Experiential Marketing, Are We There Yet?
Direct brand engagement through experiential events drives measurable loyalty and purchase intent among consumers seeking authentic connections
GBTA | Convention 2023, Are We There Yet?
Industry leaders gathered to chart business travel's recovery path as spending forecasts hit record highs
Engineering & Construction
CES 2024: Caterpillar Explores Energy Transition in Construction Equipment
Construction and mining leaders are discovering that electric equipment options already exist to accelerate their decarbonization efforts
CES 2024: Transparency is at the Forefront of Consumers’ Trust Concerns in Enterprise Companies
Enterprises must prioritize radical transparency about data usage to regain consumer trust in an increasingly regulated landscape
John Deere Goes All-In on Automation in Agriculture at CES 2024
Farm equipment manufacturer demonstrates how autonomous systems are reshaping labor efficiency across cotton harvesting and road construction
Sciences
Vaya Space is on a Mission to Reduce Risk & Cost in Space Exploration
Small satellites are categorized by weight, under 500 kg or 1100lb, developed for navigation, communication, earth observation, and other activities. Fortune Business Insights projects the market to reach 10.75 B in 2028. Vaya Space is poised to take its fair share of the market in small satellite launches in the future. Vaya delivers safer launches…
The Most Exciting International Space Event of the Year
Looking up the skies has always been a subject of human fascination but with the advancements of technology, it can now be the subject of exploration, economy, and interaction. Speaking on the importance of space as a business frontier, host of Are We There Yet? Grant Harrell invited Altair Enterprise co-founders Martynas Fedotovas and Nika…
Community
- AMAlex M.·2h agoquestion
What sparked your research into disruptive innovation?
Curious what the original insight was that led you to the Innovator's Dilemma framework.
- SLSophia L.·1d agoidea
Would love a deep-dive into EdTech adoption barriers.
Your framing of sustaining vs. disruptive innovation feels directly applicable to school systems.
- DRDavid R.·3d agoquestion
How do you see AI changing the personalized learning landscape?