Transportation
Navigating Logistics and Technology: Insights from an Industry Veteran
Supply chain leaders share practical strategies for mastering the intersection of logistics innovation and emerging technologies
Key takeaways
Modern TMS platforms are becoming more intuitive and faster to implement, delivering immediate value compared to legacy systems.
Today's logistics technology is increasingly interconnected, functioning as part of a broader ecosystem rather than standalone tools.
Industry veterans like De Muynck emphasize the importance of staying ahead of technology trends to drive efficiency in supply chains.
How can industry professionals and newcomers alike navigate the rapidly changing and transforming convergence of logistics and technology to drive innovation and efficiency in supply chains?
The latest episode of Hammer Down, hosted by Mike Bush, features Bart De Muynck, the Strategic Advisor for Better Supply Chains. Bush unpacks De Muynck's extensive experience in logistics and technology, and together, they offer valuable insights into the evolution of these sectors and actionable strategies for staying ahead in a dynamic industry.
"I think there's quite a few companies that can provide things like a TMS (transportation management system), but instead of this big, clunky machine that takes forever to implement and is very hard to use, you have these TMSs that are a little bit like LinkedIn and Facebook," De Muynck said. "They're very intuitive, very easy to use, very easy to implement. You get immediate value, and they're very connected and they are part of a larger ecosystem connected to all these other applications."
They're very intuitive, very easy to use, very easy to implement. You get immediate value, and they're very connected and they are part of a larger ecosystem connected to all these other applications.
— Bart De Muynck, Strategic Advisor at Better Supply Chains
About the author
Beginning his career by learning how to tell a brand’s story, leveraging marcom to build market share, utilizing PR to get people engaged, and innovating trust-based relationships between products and people, He took on diverse challenges and continually grew. Mike created the first ever SEO practice in Washington DC — generating $10M+ in revenue for 10+ clients. Throughout my career, Mike gained unique experiences such as spearheading marcom for a company after a real-time suicide (incident inspired a Law & Order SVU episode) with minimal negative publicity. And advising a client in PR best practices after an employee had committed a highly publicized terrorist attack in the US. Company was able to maintain all major financial relationships (JPM, BofA, Well Fargo, AmEx, etc.). He worked for a leader in the automotive services industry — building a reputation as nationally recognized expert on road rage (including an appearance on Court TV as a Subject Matter Expert). This included creating media that generated 100M+ impressions.
