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Hammer Down at Shoptalk Chicago: Making Deliveries Faster, Cheaper & More Sustainable for Greater Retail Success

Retailers are racing to slash delivery costs and environmental impact while meeting Amazon-sized customer expectations ahead of peak season

By Mike Bush · November 25, 2024, 10:01 PM UTCHammer DownMike BushPitney BowesReturnbear
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Key takeaways

01

ShipBob has scaled to 55 global fulfillment centers, giving mid-market brands Amazon-comparable delivery capabilities.

02

Pitney Bowes' ShipAccel platform consolidates access to discounted rates across multiple national and regional carriers.

03

ReturnBear reduces emissions and costs by treating consumers as first-mile carriers and consolidating return shipments before routing them back.

As the retail industry prepares for the holiday season, supply chain challenges and innovations are at the forefront of every retailer's mind. With consumer expectations shaped by giants like Amazon, businesses are scrambling to deliver faster, more efficiently, and more sustainably. At Shoptalk Chicago, supply chain leaders gathered to discuss how logistics are evolving to meet these demands. Did you know that online returns alone accounted for a whopping $212 billion in 2022?

Online returns alone accounted for a whopping $212 billion in 2022.

So, how are companies streamlining supply chains to improve speed, reduce costs, and meet consumer expectations? What role do technology and sustainability play in these transformations?

In this special episode of Hammer Down, host Mike Bush interviews industry leaders live at ShopTalk Chicago, held between October 16 and 18 at the McCormick Place Convention Center. Featuring insights from Marina Golemis of ShipBob, Robin Ponton of Pitney Bowes, Ram Radhakrishnan of Silq, and Bernadette Hunter of ReturnBear, this episode dives into the intricacies of supply chain logistics and their impact on retail success.

Main Points of Discussion

  • From Startup to Global Network: Marina Golemis explains ShipBob's journey from a small Chicago team to operating 55 global fulfillment centers, focusing on empowering brands with direct-to-consumer solutions that rival Amazon's delivery model.
  • Optimizing Ecommerce Shipping: Robin T. Ponton, an Ecommerce Sales Consultant at Pitney Bowes, discusses how their ShipAccel platform integrates with various national and regional carriers, offering discounted rates from providers like UPS, FedEx, and the U.S. Postal Service.
  • Sustainability and Returns: Bernadette Hunter discusses how ReturnBear is making returns more efficient, cost-effective, and environmentally friendly by using consumers as the first-mile carriers and consolidating shipments to reduce emissions.
  • Logistics Innovation: Ram Radhakrishnan, the CEO of Silq, highlights the importance of digitizing fragmented supply chain data, addressing volatility in global production, and minimizing wasted container space to save costs and reduce carbon footprints.
  • Marina Golemis is the SVP of North American Sales at ShipBob, an ecommerce fulfillment provider that integrates seamlessly with platforms like Shopify and TikTok to help brands streamline omnichannel logistics.
  • Robin T. Ponton is an Ecommerce Sales Consultant at Pitney Bowes, leveraging APIs and automation to enhance shipping efficiency for small-to-medium and enterprise-level clients.
  • Ram Radhakrishnan is the Founder and CEO of Silq, a company specializing in factory inspections, freight forwarding, and supply chain optimization for U.S.-bound goods.
  • Bernadette Hunter is the Chief Revenue Officer at ReturnBear, a reverse logistics innovator transforming the returns experience for consumers and brands alike.

About the author

Mike Bush
Mike BushChief Growth Officer

Beginning his career by learning how to tell a brand’s story, leveraging marcom to build market share, utilizing PR to get people engaged, and innovating trust-based relationships between products and people, He took on diverse challenges and continually grew. Mike created the first ever SEO practice in Washington DC — generating $10M+ in revenue for 10+ clients. Throughout my career, Mike gained unique experiences such as spearheading marcom for a company after a real-time suicide (incident inspired a Law & Order SVU episode) with minimal negative publicity. And advising a client in PR best practices after an employee had committed a highly publicized terrorist attack in the US. Company was able to maintain all major financial relationships (JPM, BofA, Well Fargo, AmEx, etc.). He worked for a leader in the automotive services industry — building a reputation as nationally recognized expert on road rage (including an appearance on Court TV as a Subject Matter Expert). This included creating media that generated 100M+ impressions.

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About the Experts

MB
Mike Bush

Host, Hammer Down

Mike Bush is the host of Hammer Down, a logistics technology podcast produced by MarketScale. He conducts in-depth interviews with industry leaders across transportation, supply chain, and logistics sectors. His work focuses on surfacing innovations shaping the future of freight and delivery.

MG
Marina Golemis

SVP of North American Sales

ShipBob

Marina Golemis serves as SVP of North American Sales at ShipBob, an ecommerce fulfillment provider operating 55 global fulfillment centers. She focuses on empowering brands with direct-to-consumer solutions that compete with Amazon's delivery model.

RT
Robin T. Ponton

Ecommerce Sales Consultant

Pitney Bowes

Robin T. Ponton is an Ecommerce Sales Consultant at Pitney Bowes, where she works with the ShipAccel platform to help retailers integrate national and regional carriers and access discounted shipping rates from providers including UPS, FedEx, and the U.S. Postal Service.

Ram Radhakrishnan is the CEO of Silq, a logistics technology company focused on digitizing fragmented supply chain data. He addresses volatility in global production and works to minimize wasted container space to reduce costs and carbon footprints.

BH
Bernadette Hunter

Representative

ReturnBear

Bernadette Hunter represents ReturnBear, a returns management company that uses consumers as first-mile carriers and consolidates shipments to make retail returns more efficient, cost-effective, and environmentally friendly.