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Breaking through ‘Pilot Purgatory’ in Innovating New Solutions

On There’s More to IT, host Jason Claybrook and guests will explore some foundational questions about the technology that’s driving us all forward. Why do we build the stuff we build? What’s behind the scenes? Where are we falling short or putting revenue first? The days of post-trade show drinks and conversation are far from over….

By Jason Claybrook · July 22, 2021, 9:47 AM UTCInformation TechnologyInfrastructureItIt Infrastructure
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Key takeaways

01

On There’s More to IT, host Jason Claybrook and guests will explore some foundational questions about the technology that’s driving us all forward.

02

Why do we build the stuff we build?

03

Where are we falling short or putting revenue first?

On There’s More to IT, host Jason Claybrook and guests will explore some foundational questions about the technology that’s driving us all forward.

Why do we build the stuff we build? What’s behind the scenes? Where are we falling short or putting revenue first?

The days of post-trade show drinks and conversation are far from over. In fact, they live right here on There’s More to IT.

On There’s More to IT, hosts Jason Claybrook, Simon Lok and Reid Estreicher explore the foundational questions about the technology that’s driving us all forward.

Why do we build the stuff we build? What’s behind the scenes? Where are we falling short or putting revenue first?

On this episode, the trio dove into the relationship between personal challenges and growth and the solutions that often present themselves to challenges companies of all sizes face.

For example, Estriecher brought up the concept of “pilot purgatory,” which refers to efforts to solve a problem for the market that result in a fantastic concept, but ultimately never exit that initial planning stage.

For example, consider IoT devices. There’s no opposition to the idea that it’s poised to change connectivity forever, but what’s the best way to go about developing solutions that are scalable, repeatable and feasible?

“You can always convince a few people to take a look,” Lok said. “There will always be a few people who can see the benefit over the things that are going wrong. … That’s how you end up in what [Estriecher] is describing.

“But if I want to go and actually turn this into a commercially viable product, those people are not enough.”

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About the author

JC
Jason Claybrook

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About the Expert

JC
Jason Claybrook