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Watch: “Country Inn & Suites By Carlson” announces change to ” Country Inn & Suites By Radisson”

Boasting nearly 500 hotels globally, Country Inn & Suites By Carlson has announced a major name change. Now, “Country Inn & Suites By Radisson” will allow new branding opportunities for the upper mid-scale hotel chain. The changes will go beyond a new name, including a new visual identity, an updated logo, and a fresh set…

January 18, 2018, 9:01 PM UTC
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Watch: “Country Inn & Suites By Carlson” announces change to ” Country Inn & Suites By Radisson”

Boasting nearly 500 hotels globally, Country Inn & Suites By Carlson has announced a major name change. Now, “Country Inn & Suites By Radisson” will allow new branding opportunities for the upper mid-scale hotel chain. The changes will go beyond a new name, including a new visual identity, an updated logo, and a fresh set of marketing and hotel collateral. Identification with our core brand Radisson will lend further strength to its brand identity and appeal to investors and promoters in the promising, fast growing mid-scale segment. The changes will be incremental throughout 2018. Amenities and service will go unchanged.

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