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Personalized, Tech-Driven Care is the Key to Revolutionizing COPD Management

Virtual care models and connected devices are enabling clinicians to deliver individualized treatment plans that improve outcomes for respiratory disease patien

By Brian Urban · February 23, 2024, 6:00 AM UTC
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Key takeaways

01

Connected devices and remote monitoring enable real-time, personalized COPD treatment adjustments.

02

Virtual care models reduce gaps in care and support earlier intervention for respiratory disease patients.

03

Tech-driven individualization is improving clinical outcomes and patient engagement in COPD management.

Managing Chronic Obstructive Pulmonary Disease (COPD) through innovative virtual care models represents a significant leap forward in healthcare. This approach integrates advanced devices, personalized support, and virtual healthcare services to transform patient care.

At the forefront of this innovation is Conversio Health which has evolved from focusing on pharmacy services to becoming a comprehensive disease management entity for COPD and asthma. On this episode of The "Healthcare Rethink Podcast" with host Brian Urban, Conversio Health Co-Chief Growth Officer, Devraj Mukherjee discussed how strategies like a virtual pulmonary rehab program and the "Smart Neb" nebulizer are enhancing medication adherence and providing real-time data to healthcare providers.

Strategies like a virtual pulmonary rehab program and the "Smart Neb" nebulizer are enhancing medication adherence and providing real-time data to healthcare providers.

This evolution aims at expanding impact within Medicare Advantage, managed Medicaid, and the employer market, focusing on improving patient outcomes and reducing healthcare costs through patient-centric care and technology.

About the author

Brian Urban
Brian UrbanDirector of Innovation & Emerging Markets

Brian Urban has a deep skill set in health promotion and product development for rare disease and senior populations with Large Health Plans and Specialty Pharmacy. Urban has served as a speaker on such topics for the Alzheimer’s Association, Obediah Cole Prostate Cancer Foundation, Cigna Corp and Utica University Institute for the study of integrative healthcare. Urban has received a Masters of Science in Exercise Physiology-Health Promotion, Masters of Business Administration in Market Development and is currently completing a Masters in Public Health at Dartmouth College. Urban is currently a research-fellow sponsored by a Robert Wood Johnson Grant supporting Utica University public health research in Upstate New York.

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About the Expert

BU
Brian Urban

Principal, Health Sciences & Wellness at EY

Brian Urban is a principal at EY focused on health sciences and wellness, where he works on innovation strategies and digital health transformation. He advises healthcare organizations on leveraging technology to improve care delivery and patient outcomes. Urban is a recognized voice in value-based care, population health, and emerging healthcare models.