International air-conditioning, heating, and refrigeration exposition — the HVAC industry's largest event.
MarketScale platform
Exhibiting at this event?
Capture customer testimonials onsite — with your iPhone.
Record quick customer interviews at your booth or in the aisle. MarketScale turns each one into a produced video, written article, and social clips.
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The AI Reality Check: Why AI Adoption Strategy, Not Tools, Will Decide the Winners
Artificial intelligence has moved from novelty to necessity almost overnight. Since generative AI tools entered the mainstream just a few years ago, organizations across every industry have felt pressure to “do something” with AI—often before they fully understand what that somet
Why the Modern Data Center Is Forcing Communities and Policymakers to Rethink Infrastructure
Data centers have moved from largely invisible digital infrastructure to a highly visible source of public debate as artificial intelligence accelerates demand for power, fiber, and compute capacity. The modern data center is now being built closer to population centers to suppor
Blue-Collar, High-Voltage, and High-Stakes: Rebuilding the Workforce Pipeline with Skilled Trades Mentorship at TradeMentor
The skilled trades are getting squeezed from both sides: demand is rising—driven by grid upgrades, battery storage buildouts, and the reshoring of manufacturing—while the workforce pipeline keeps narrowing. Across construction, manufacturing, and other skilled trades, employers a
